The Fashion Media House Vol. 01 — The Dominance Issue @dominantplanetmedia
DOMINANT.

Planet Media — Fashion, Shot to Dominate

Our Work — Section № 02

The #DPMWalkChallenge

Five weeks. One hashtag. A feed full of new faces who decided the runway doesn't get to choose who walks.

#DPMWalkChallengeSpotlight PicksStandout EntriesConfidence PicksPowered by AyroéLet's See Your Walk #DPMWalkChallengeSpotlight PicksStandout EntriesConfidence PicksPowered by AyroéLet's See Your Walk

A five-week Instagram campaign that turned followers into participants. New faces posted their walk, the community voted, and every week DPM crowned its spotlight picks. Proof we don't just shoot content — we engineer participation, the thing every youth brand is chasing and very few can start. Your walk, your rules.

5 weekly spotlight editions Brand partnership: Ayroé New faces spotlighted every week

How the challenge worked.

The Format
1. Post your walk

Anyone, anywhere — film your walk, tag #DPMWalkChallenge and @dominantplanetmedia. No agency card required.

2. The community votes

Every week the feed decided: standout entries, confidence picks, spotlight picks. Real people, real reach.

3. Get spotlighted

Winners featured across DPM's channels — new faces seen by designers, stylists and brands who follow us for exactly this.

Season two is coming

Want your brand on
the next challenge?

Community campaigns like this are bookable. Partner your label with the next season — or let us build a participation campaign of your own.

DM us on Instagram
✉ hello@dominantplanetmedia.com → See services & booking